Monday, 12 September 2011

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I chose this edition of 'Cosmopolitan' because of the bold brand title and main cover image which pulls the appropiate audience in. The target audience is generally woman interested in fashion, gossip and the celebrity way of life. The clolour contrast eachother (pink and purple), which reflects the target audince of young women. Effective plugs are used to create unique perks that come with buying the magazine ( new lip gloss colours).

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